Written in an entertaining laid-back style that more business books could use and – above all – surprisingly relevant over 25 years after first publication in 1991.
![Geoffrey Moore – Crossing the chasm](https://drpep.org/wp-content/uploads/2017/12/51nv3edK81L1-e1514469604562.jpg)
Written in an entertaining laid-back style that more business books could use and – above all – surprisingly relevant over 25 years after first publication in 1991.