Mark Lorch and Andy Miah – The secret science of superheroes
Great illustration of why I I prefer a scientific universe over a cinematic one.
Make sure to start with many ideas, and to test them early.
Jeremy Utley and Perry Klebahn – Ideaflow
A rather traditional book on the innovation process, but with the merit of a Stanford stamp of approval.
To unlock creativity, make sure you get the culture right
The best quote is not from the author: “Quality is the best business plan” (John Lasseter, director of Toy Story).