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dr.Pep
dr.Pep
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Copyright © 2025 Pepijn van der Laan.
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Risk is an important disincentive, needed to keep economical systems healthy

Risk is an important disincentive, needed to keep economical systems healthy

Skin in the game – Nassim Nicholas Taleb

Written in Taleb’s highly entertaining style, at times overly cocky but with more than enough wisdom to make up for it.

Developing nuclear physics required a lot tinkering and failing

Developing nuclear physics required a lot tinkering and failing

Atomic Adventures – James Mahaffey

Refreshing view on history of nuclear physics with emphasis on ‘failures’ like cold fusion and nuclear rocket engines in this often counter-intuitive branche of science.

You have to work hard before good stuff manifests itself

You have to work hard before good stuff manifests itself

Mike Dooley – Playing the matrix

Feel-good take on: ‘there is no such thing as a free lunch’ from the guy who (somewhat pretentiously) signs his daily newsletters with: “The Universe.”

Jesus of Nazareth was ‘just another sect leader crucified for high treason against Rome’ (which is down-played in the gospels to make Christianity more socially acceptable)

Jesus of Nazareth was ‘just another sect leader crucified for high treason against Rome’ (which is down-played in the gospels to make Christianity more socially acceptable)

 

Reza Aslan – Zealot

Convincing and elegantly developed argument, building on limited historical evidence and close reading of biblical texts in historical context.

There is a myriad of ways in which AGI can be scary, but also a whole array of options humanity can pursue to stay on the top of the food chain

There is a myriad of ways in which AGI can be scary, but also a whole array of options humanity can pursue to stay on the top of the food chain

Mike Bostrom – Superintelligence

More thorough and nuanced than most scary-AI-will-take-over-the-world-books, but it still suffers from the same pitfall: over-estimating the importance of superintelligence for evolutionary success (two random examples: cockroaches and Donald Trump).

Build safety, share vulnerability, and establish purpose

Build safety, share vulnerability, and establish purpose

Daniel Coyle – The culture code

Rich collection of cases that jointly convey an important message – even if the individual annecdotes may be somewhat over the top.

Exposure  therapy is highly effective to overcome fear of rejection

Exposure  therapy is highly effective to overcome fear of rejection

Jia Jiang – Rejection proof

Contageous enthusiasm of authentic curiosity comes across best in his Jia Jiang’s youtube videos (cf. Olympic rings).

Markets are not efficient, but shaped by the evolution of actors such as hedge funds and electronic traders

Markets are not efficient, but shaped by the evolution of actors such as hedge funds and electronic traders

 

Andrew Lo – Adaptive markets

Elegant mix of historic analysis of market dynamics and experiments with natural selection in non-biological context.

Cognitive biases can be leveraged in a gazillion of ways to make Marketing more effective

Cognitive biases can be leveraged in a gazillion of ways to make Marketing more effective

Roger Dooley – Brainfluence

Impressive laundry list of neuromarketing applications, ranging from solid science-based insights to intuitively appealing generalities.

The applied science of addictive behaviour drives how we interact with technology

The applied science of addictive behaviour drives how we interact with technology

Adam Alter – Irristable

Please note the irony in the fact that Amazon does not offer this book as ebook.

Only bet (in the casino or on Wallstreet) when you have an edge.

Only bet (in the casino or on Wallstreet) when you have an edge.

Edward Thorp – A man for all markets

Sage advise from the man who beat the dealer at blackjack and outperformed the market as one of the world’s first quants (but feel free to skip the chapters about Edward’s youth as a prodigy).

J.D. Vance – Hilbilly elegy

J.D. Vance – Hilbilly elegy

White trash Hilbilly gets his life under control thanks to the Marine Corps, while his relatives relive the same hopeless life generation after generation.

Compassionately written, but downplaying that uneducated, scared anti-intellectuals are often ruthlessly mean towards anyone who is not part of their clan.

Geoffrey Moore – Crossing the chasm

Geoffrey Moore – Crossing the chasm

A cutting-edge tech company marketing to early adopters has to completely reinvent itself to appeal to the mainstream market.

Written in an entertaining laid-back style that more business books could use and – above all – surprisingly relevant over 25 years after first publication in 1991.

Philip Tetlock – Superforecasting

Philip Tetlock – Superforecasting

To become a superforecaster: recognize your cognitive biases, do not mind to be wrong, and calibrate your thinking based on evidence.

While containing valuable advice, the book does not go much beyond the basic market research toolkit I’d expect any strategy consultant to possess.

Kevin Kelly – The inevitable

Kevin Kelly – The inevitable

The narrative of how technology is changing the world told through 12 ‘forces’: Becoming, Cognifying, Flowing, Screening, Accessing, Sharing, Filtering, Remixing, Interacting, Tracking, Questioning, and Beginning.

Enjoyable, yet somewhat theoretical, meandering between fundamental truisms and gross simplicications, leaving the reader with one key question: ‘Where does it pay off to act contrarian?’

Scott Carney – What doesn’t kill us

Scott Carney – What doesn’t kill us

There is evidence that Wim Hof’s method for cold endurance builds resiliance of the human body, despite the fact that the Ice Man himself is a bit of a lunatic.

The quest of a journalist overcoming his initial scpeticism and transforming from a coach potatoe into a survival adept, who walks up mount Kilimajaro bare-chested and loses his initial stance as an objective observer.

Yuval Noah Harari – Homo Deus

Yuval Noah Harari – Homo Deus

Considering incentives for humanity, The most likely future scenario for AI, is for humans to develop into technology-supported cyborgs.

Strongly opiniated view on the future of humanity, mostly valuable due to the emphasis on the role of humans in steering development of technology and AI.

Mel Robbins – The 5 second rule

Mel Robbins – The 5 second rule

Counting back from 5 to 1 and then ‘go’ is a  useful mind trick that helps to bypass inertia.

Entertaining proponent of the emerging trend of ‘self re-programming’ within ‘self help’, leveraging scientific insights from fields such as neuro science and behavioral economics to train the mind.

Adam Grant – Give and take

Adam Grant – Give and take

In order to be successful, ‘givers’ have to be smart about how they direct their giving.

Remarkable how social environment and incentives can shape giving/taking behavior of individuals.

Deborah Blum – The poisoner’s handbook

Deborah Blum – The poisoner’s handbook

Following development in chemistry and society, forensic toxicology experienced fascinating progress in the early 20th century.

Treasure trove of slightly lugubrious annecdotes on crimes, accidents and government schemes.

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Copyright © 2025 Pepijn van der Laan.
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