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dr.Pep
dr.Pep
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Copyright © 2025 Pepijn van der Laan.
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The ruthless pursuit of profit optimization has killed the soul of the American supermarket

The ruthless pursuit of profit optimization has killed the soul of the American supermarket

Benjamin Lorr – The secret life of groceries

Narrated with bravado, the book conjures the nostalgic image of a 1950s store and skillfully contrasts it with the current state of the industry.

To make the fashion industry sustainable (from both environmental and social perspective) consumers need to care and get engaged

To make the fashion industry sustainable (from both environmental and social perspective) consumers need to care and get engaged

Maxine Bedat – Unraveled

Maxine Bedat does for fashion what the Michael Pollen did for food, but with a much more solid program behind it.

The rise of hard discounters has made grocers and CPG companies adjust their strategies

The rise of hard discounters has made grocers and CPG companies adjust their strategies

Jan-Benedict Steenkamp and Laurens Sloot – Retail disruptors

Generally solid overview of retail business economics using hard discounter in grocery as case examples, but the authors could not risist the urge to make overly general assertions.

Digitization, network effects, and participation will continue to disrupt many markets

Digitization, network effects, and participation will continue to disrupt many markets

Machine, Platform, Crowd – Andrew McAfee and Erik Brynjolfsson

Decent summary of developments with some nice examples, but not sufficiently new or surprising to classify as ‘essential reading’.

Graham Jones – Click.ology

Graham Jones – Click.ology

Straight-forward sanity checks can make webshops a whole lot better.

A brave but flawed (e.g. on pricing) attempt to provide naive rules of thumb for how to influence highly context-dependent and ultra-personal customer decisions.

David Lewis – The Brainsell

David Lewis – The Brainsell

The impact of many facets of the in-store experience on shopping behaviour can be measured neurologically (from pricing, to colours and smells). 

More emphasis could have been put on online shopping where more direct measurement possible and implementation is easier.

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Copyright © 2025 Pepijn van der Laan.
All rights reserved.